Lord Rose had already had a successful early career when he joined Marks & Spencer as CEO in 2004 and although well used to presenting, he realised that he needed to improve his skills to demonstrate to the stakeholders that he was a safe pair of hands and to gain their trust and buy-in for strategic planning to drive the company forward.
THE AZIZ PROGRAMME
Aziz Corporate coaches, led by Khalid Aziz, worked with Lord Rose on his generic communication skills to improve the content and structure of his presentations. Sessions focused on both the mechanics of good communication as well as the psychological elements that underpin confidence and impact and the importance of preparation skills.
Lord Rose believes his two public speaking disasters could have been avoided if he had worked with Aziz before undertaking them:
“The first was caused by poor content and preparation, the second by a combination of good content and over-confidence. If we realised early on that, as Aziz points out, the ability to open one’s month and talk does notautomatically make one a brilliant speaker both diasters could have been avoided.”
OUR COMMUNICATIONS COACHING EXPERTISE
Aziz Corporate is a boutique consultancy offering coaching and mentor expertise, along with top team development and board effectiveness programmes, to senior executives both in the UK and internationally.
Typically our clients come to us at three different stages in their career when they are:
- at the peak of their career, looking for some coaching support to be the best that they can and leave a leadership legacy behind
- transitioning up into a more senior role, looking for some coaching support to make that step up
- at a career crossroads, asking themselves the critical question “what next?”
WE ARE UNIQUE
What’s unique about Aziz is that we have a broad range of coaching specialists. Our C-suite coaches have held boardroom level or ex-co roles themselves, before becoming qualified coaches. We have experts on particular themes, such as emotional resilience, influencing, personal impact and in types of coaching such as parental coaching and career coaching.