Presenting and Communicating with Confidence xx

 

Vodafone is one the world’s largest mobile telecommunication company. As Head of Enterprise Marketing at the time of our engagement, Elaine Roberts was managing over 100 people in five separate teams, overseeing areas such as product management, strategy and planning, channel marketing, CRM, brand development and customer satisfaction. The nature of Elaine’s role meant that she spent a large amount of time presenting and influencing others, including the board, internal teams, clients, suppliers or the media.

CHALLENGE

Elaine was initially offered her role on an interim basis and recognised that she needed to prove that she had the competence and confidence to succeed in this high-profile position.

Her manager identified that as part of Vodafone’s commitment to nurturing their employees, she would benefit from a programme of coaching to help build her self-confidence when presenting.

Following her coaching, Elaine received positive feedback from her peers and was able to help others in her team by using the lessons she learned.

 

The real proof of her success came for Elaine when she was awarded the role on a permanent basis after her six-month interim period reached its end.

CHALLENGE

Elaine was initially offered her role on an interim basis and recognised that she needed to prove that she had the competence and confidence to succeed in this high-profile position.

Her manager identified that as part of Vodafone’s commitment to nurturing their employees, she would benefit from a programme of coaching to help build her self-confidence when presenting.

THE AZIZ PROGRAMME

A personlised programme for Elaine was put together consisting of eight half-day sessions with specifically selected specialist coaches, each tailored to her own specific needs. The sessions covered the areas of voice development and image, stress management and influencing techniques. Elaine found the sessions on voice development, influencing others and cultivating a business image to be particularly useful.

BENEFITS

Following her coaching, Elaine received positive feedback from her peers and was able to help others in her team by using the lessons she learned.

The real proof of her success came for Elaine when she was awarded the role on a permanent basis after her six-month interim period reached its end.

OUR EXECUTIVE COACHING EXPERTISE

Our executive coaching supports senior leaders to maximise their impact and presence, increase their personal effectiveness and leave a leadership legacy behind them. We support leaders as they transition into a new role, prepare themselves for a promotion or make the right career choices.

Our coaches are qualified. They are accredited. Most importantly they come with a senior commercial background. Coaches who understand the reality of working with change, complexity, and ambiguity. Coaches who understand the pressures of sitting at the top table and the politics of navigating the corridors of powers. And coaches who don’t necessarily take a ‘coaching’ approach at all times but use their commercial savviness to question. challenge and add insight.

Elaine Roberts, Head of Enterprise Marketing, Vodafone
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“My colleagues have commented that I have ‘grown into’ my new role. I am aware of the building blocks which have gone into this transformation, whilst those around me see only the finished product. My self-awareness is heightened and I feel I have a toolkit of reference with which I can approach new situations with confidence.”

Elaine Roberts, Head of Enterprise Marketing, Vodafone
16947

“I had just made a pivotal presentation to the leadership team (100 people) and the Chief Executive commented, ‘I wanted to know that you could fill the stage, and you more than convinced me’. At that moment I knew my coaching had paid off and that I had the gravitas and presence I needed to be successful.”