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influencing personal impact and presence

Influencing Personal Impact and Presence: The keys for any effective leader

It is often seen that those that are good at influencing personal impact and presence are those that consequently leave a strong impression – good or bad – and make the best negotiators, debaters and leaders. Transfer this into the corporate world and it is these types of personalities, those who appear to possess confidence and strong communication skills, that make the best applicants, managers and directors. They naturally inspire, motivate and incite trust and authority through their presence.

It has been calculated that first impressions are formed in just seven seconds and are confirmed over the next five minutes. Once confirmed, it has been shown that this initial impact is very difficult to change. Take the dating world as an example, how often is it the case that nerves get the better of people and put their potential partner off – regardless of how perfect a match they are on paper; the same is often seen in the business world. The more senior level you lead at, the higher one’s exposure. Consequently, it is vital that you are heard and seen in a manner that generates a positive and compelling presence from the moment you enter a room, as well as inducing a confident and engaging impact after you leave.

The key to success lies in not resenting and resisting first impressions, but instead enhancing your own personality to influence your impact and presence. In essence strengthening and building your personal branding and reputation and tailoring it to your goals.

Influencing Personal Impact and Presence: How people respond to you

Defining personal presence is quite the feat as it can vary considerably, it is, however, very easy to detect when you come across someone with exceptional personal presence. They are the individual that when they enter a room people will come and greet them, people part for them and conversations will open to include them, without prompt; when they talk they are listened too, when they ask questions they are answered and when they lead they are followed.

Those with a great personal presence often act with confidence and intention. Fundamentally, they carry themselves well and ultimately communicate precisely. To generate and influence personal presence you need to maximise your most valuable asset – yourself.

In Aristotle’s Rhetoric, scribed in c.350BC, he identified three essential elements for great communicators: Ethos, Pathos and Logos or Character, Emotion and Logic. The formula therefore is simple; be sincere, emotive and clear. This is, of course, easier said than done and proof of this can be seen when we did our first survey of attitudes towards public speaking in business 71% of respondents cited public speaking as the most worrisome element of business life. However, with preparation, understanding and practice this fear can be eliminated and confidence and charisma can be incited. With work you can influence your personal presence to achieve your goals.

Influencing Personal Impact and Presence: How people remember you

Personal impact is very similar to personal presence, but it is the conducive positive aftermath of the latter that differentiates them. As the dictionary defines it, to impact is to “have a strong effect on someone or something”. It is the feeling and response that you leave when departing a room. Those who leave a strong impact behind are those who are missed. By influencing personal impact, you, in turn, increase your gravitas in situations and circles that matter and, subsequently, you matter.

Those who craft and leave the most positive personal impact can maximise the second most valuable weapon in their arsenal; their staff and/or colleagues. Every motivator and successful leader uplifts their workforce to encourage and help. To influence your personal impact it is important to be fluid and flexible so that your personal brand appeals to everyone. In addition, learn to acknowledge the importance of understanding the whole process, asking the “hows” not just the “whys.”

Those that leave a strong influential personal impact are the personality types that embrace failures as vital to improvement and understand the influence they hold. It is important to grow your versatility to gain support from others for your goals, without resorting to positional power alone. Taking time to understand and build on your confidence, you can influence your personal impact to achieve your ambitions.

Influence Personal Impact and Presence: Have people responded and remembered?

At Aziz we recognise that having a strong personal presence and leaving a significant impact can result in high levels of influential power. This helps us to shape the thoughts, feelings and behaviours of others, to produce a desired outcome and to unlock your potential.

We understand how having a well-developed motivational presence and leaving a strong impact is often not something that comes naturally. We can help you to understand how to influence others to support your goals, how to build your brand, develop your reputation as a leader and increase the impact of your presence.

The Aziz Solution:
We design and deliver workshops on Influencing Personal Impact and Presence, ranging from a half day to a two day programme. All workshops are bespoke and begin with an exploratory conversation to understand what you want the outcome to be. Via a tailored coaching programme, we can provide the support that you need to achieve your goals and set you apart from the crowd. To discuss your requirements further, please get in touch.